eczacibaŞI: Vİtra cd-rom

AfterEffects, Photoshop, Director We were approached by Eczacıbaşı: VitrA Building Materials Division with a CD-ROM project to showcase the four companies belonging in this group, their facilities and products.

In order to break out from limited animation capabilities offered by typical CD-ROM authoring packages, we prepared over 10 minutes of motion graphics animation resulting in much more exciting slide-to-slide transitions and content presentation. Director was used to bring the videos together and provide the interactivity on top of pre-rendered footage.

Original slides (around a hundred) were prepared as static, layered images, then animated to create smooth and enjoyable transitions, both unified throughout the entire CD-ROM, and unique to each of the five featured sections.

Below you can view a one-minute montage of some of the animations featured in the final CD-ROM.

Design and art direction by Çiğdem Keresteci, compositing and animation by Quba Michalski, music by Ferit Özgüner, with programming by Fatma Arsan. Photography provided by the client.

VitrA CD-ROM

Click on the thumbnail to view the film (QuickTime required) or to browse the gallery of screenshots.